BRAND INDEX
WCNWCNDIGITAL MAP
06 · APPLICATION
Digital
Where the brand
actually lives.
Six clusters — homepage to component library to dark mode. WCN is a digital-first brand, so this is home turf: the most complete discipline, and the one held to the highest standard.
63%
DIGITAL COVERAGE
14 Done
11 In progress
6 To do
AWeb & landing
Homepage
Landing · marketing pages
About · company page
Docs · knowledge base
Status · uptime page
BProduct UI
Design system · tokens
Component library
App shell · navigation
Dashboard · data UI
Forms · inputs · states
CIdentity online
App icon · favicon
OG · social share cards
Loading · brand moments
404 · empty states
Cursor · micro-interactions
DComms templates
Email · newsletter
Presentation · deck
Report · whitepaper
Notification · transactional
Signature · digital card
ESocial & ads
Social media kit
Digital ads · banners
Video · motion templates
Newsroom
Profile · avatar system
FPlatform standards
Responsive grid · breakpoints
Dark mode
Accessibility · WCAG AA
Performance budget
SEO · metadata system
Analytics · event naming
Surfaces
the W³ on screen → hover the app icon
wcn.network
Favicon16–512px
browser tab · pinned
W³
App iconsquircle
iOS · Android · PWA
The trust layer
for global commerce
Social card1200×630
OG · Twitter · LinkedIn
WCN
Dark modepaper-on-ink
UI · email · docs
One mark, every screen. The W³ ships as SVG first — sharp at 16px and 4K alike — with PNG fallbacks for app stores and social. Colour adapts to the surface; the geometry never does.
The digital principle, in one line
If it ships on a screen, it ships at full standard.
WCN Digital Map · 6 clusters · A–F
06 · APPLICATION · v1.0